The Motive Web Design Glossary
portable network graphics (PNG)
A PNG is a bitmap image file
format.
The PNG format was developed as a patent-free replacement to the GIF
format created by CompuServ in 1989 (as in the ‘GIF 89A’ export
function in early versions of Photoshop).
Features of the PNG file format
The new standard supports a range of features not available
in the GIF format:
- alpha transparency: allowing ‘clean’ matting
against colour backgrounds and image-wide opacity
- gamma
and chromaticity correction: information about the originating
platform is stored in the image file allowing it to compensate for a
range of displays [1]
- metadata: the file can contain
text information on the image title, author, description and copyright
- smaller file size: PNG files average 30% smaller
than their index colour GIF counterparts, and 30-40% than the equivalent
RGB TIFF
- quicker display: due to an advanced interlacing scheme
a preview of a PNG image is available after downloading on 1/64th of
the image data compared with 1/8th for GIF files
The PNG format is best suited for images containing large
areas of flat colour. It is not suitable as a file type for photographic
images. (For photographic images prefer the use of the JPEG format.)
References and further reading
Motive Web Design Glossary Trivia